Many thanks to Wairarapa Business magazine for an excellent publication full of helpful tips and interesting articles for new and small business owners!
Today Leatherwise features an editorial in the Wairarapa Midweek's weekly full-page business directory, "People Who Mean Business." (Wairarapa Midweek is the free local weekly stablemate of the daily Wairarapa Times-Age newspaper.) At right is our accompanying ad which appears in the directory each week. This has been one of our most successful forms of advertising. Many people have told us they cut out these business-card size ads and put them on their fridge.